Sunday, October 30, 2011

Prada’s Epicenter in Aoyama

The epicenter building is Tokyo Prada’s flagship store, located in Aoyama in the Minato ward. Designed by Herzong and de Meuron, the winners of the Pritzker prize, and completed in 1999, it has since become ‘a must see’ for lovers of modern architecture.

The freestanding glass and steel honeycomb building has 6 floors and 5 sides, in a diamond/kaleidoscope like shape, that skillfully uses natural lighting to highlight the store interiors.

The glass walls formed of diamond-shaped glass panes of flat, concave and convex shapes, giving the building a very dynamic structure. The shape of the panes provides a sence of a multidimensional space from the inside of the store.

View Prada Epicenter in a larger map

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